10% OFF Coupon code Verified 23 Sep 2026

H&M Members: 10% Off Your First Purchase

at H&M · Fashion

Free membership issues a 10% welcome voucher plus points on every purchase.

  • Discount10% OFF
  • Minimum spendNone
  • Maximum discount$30
  • Expires31 Dec 2026
  • Last checked23 Sep 2026
  • Works forNew customers

Your coupon code

Press the button to reveal the code. It appears here on this page — we will not send you anywhere else to get it.

16,740 people have used this offer · 91% reported success

About this offer

H&M’s free loyalty programme issues a 10% welcome voucher usable online or in store, and awards points that convert into further vouchers and member-only prices.

The voucher applies to full-price and sale items at most H&M markets, which is unusual for a welcome offer. Beauty and some designer collaborations are excluded.

What the offer applies to

  • Most apparel and home lines

What is excluded

  • Designer collaborations
  • Gift cards

How to use this coupon code

  1. Reveal the code on this page and copy it to your clipboard.
  2. Open the H&M website and add qualifying items to your basket.
  3. Paste the code into the promotional or discount field before payment.
  4. Confirm the discount appears in the order summary, then place the order.

If the code is rejected, it is usually an excluded item in the basket or a minimum spend that has not been met — check the terms below before assuming it has expired. Still stuck? Report it and we will re-test within 1 business day.

Terms & conditions

  • One promotional code per order. The code must be entered before payment is taken.
  • Maximum discount: $30.
  • Available to new customers or new members only, as determined by the retailer.
  • The offer is valid until the expiry date shown on this page, or until the retailer withdraws it.
  • Cannot be combined with other promotional codes unless the retailer states otherwise.
  • Full terms are set by H&M, not by CouponMuz. The retailer’s published terms take precedence over this summary.
  • Prices, availability and eligibility can change without notice. Always confirm the final total before you pay.

This is our plain-language summary of the conditions we found when testing the offer. H&M sets the actual terms and can change them at any time; their published terms always take precedence.

Questions about this offer

How do I use this offer?

Reveal the code on this page, copy it, then paste it into the promotional code field at the H&M checkout before you pay.

When was this offer last checked?

Our deals desk last re-tested this offer on September 23, 2026. Retailers can withdraw promotions without notice, so if it no longer works please report it and we will re-check within one business day.

Is there a minimum spend?

No minimum spend has been published for this offer, though exclusions still apply as listed in the terms.

Are there other fashion offers available?

Yes. Our Fashion page lists every live offer we hold in this category, and the H&M store page lists everything currently running at this retailer.

More offers you can use today

Other live offers at H&M and in Fashion.

All H&M offers

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